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The Vegan Shoe Blog

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How analytics will help marketers succeed at mobile coupons

Brave GentleMan has 1 promo code or deal active today. You might stumble upon something really great, as I always do every time I visit. Oh and if anybody out there owns Brave Gentleman boots, I have a question — are they water resistant? How do they do in rain and snow? Please leave a comment! Vegan Kicks is proud to give a huuuuge shout out to the venerable Farm Sanctuary and this unique special event they are putting together.

Happy New Year!

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First, just wanted to say thank you to all you guys. Thanks for reading, commenting, emailing me, and being part of this site. I hope that we can continue to bring some good solid recommendations and keep carrying the vegan shoe flag, whatever that is. All in all, was a great year for us — we had our first giveaway, and more readers than ever. To kick off the new year, we present — more boots.

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Now, I will admit that my previous two posts on boots may not have featured the most stylish boots out there right now. Also available in Cherry Red and Purple Cambridge. Behold the Expert , a two-tone summer saddle shoe collaboration between Brave Gentleman and Novacas. Brave Gentleman sprung up out of the awesome blog The Discerning Brute , and it was only natural Josh Katcher would turn his talents to making some really great vegan products for us guys.

Novacas has been around for quite a bit, being one of the few full on vegan shoe companies that actually makes stylish mens shoes. Fortunately for us this collaboration just makes for an amazing result. The Expert is a sweet sweet summer shoe that can be rocked with a less formal warm weather suit seersucker?

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Like all Novacas, the Expert is made in Portugal under fair labor conditions. As for the material that oh so nicely replicates that buttery leather, that my friends is fine Italian microfiber. If you want to look good this summer, cop yourselves a pair. Available at Brave Gentleman and Moo Shoes. This post is long overdue, considering we are already past Thanksgiving here in the States. Under normal weather conditions, the air is hovering near freezing and the ground is hardening. Cold rain falls, sometime turning into ice and sleet.

You could wake up to snow on any given day. The technology serves as a mobile wallet to let consumers save passes and offers but is also triggered by location to alert consumers when they are near a store and can redeem an offer.

How analytics will help marketers succeed at mobile coupons | Retail Dive

Location is a big indication of intent and combined with real-time information, retailers can mix up a mobile offer with dynamic content, such as current inventory. Campbell said. Wading through the mess Another challenge around using data in conjunction with mobile coupons is knowing what information a retailer actually has to more effectively target a user in the future.

Compared to the massive amount of prep time that goes into the marketing for paper coupons, one of the advantages of mobile is less lead time to develop programs and campaigns, meaning that if marketers have real-time access to data, a campaign can be changed on the fly. Topics covered: Search x. An article from.

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Mobile Commerce Daily is now Retail Dive: Mobile Commerce! Click here to learn more! How analytics will help marketers succeed at mobile coupons. Author Lauren Johnson. All rights reserved.